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Brett Casper
Author
The Political Gut
Brett Casper, author
With humor, wit and passion, fermentation star and food expert Brett Casper, tells the story of the American gut. Rich with information that will help you make informed decisions about your diet and lifestyle. Casper embarks on a compelling exploration of the intersection between food science, politics, and gut health. Drawing on his own transformative journey from a creator of advertising campaigns to the founder of Pure Luck®, a globally recognized wellness brand, Casper exposes the unfortunate ways in which processed foods and deceptive messaging are creating a society of manipulated and unhealthy individuals lacking clear-headedness and objectivity. Through a rich tapestry of personal anecdotes, scientific studies, and insightful commentary, he connects a myriad of topics from chemical additives and human psychology to economics/ capitalism and the quantum mechanics of it all. Casper's narrative illuminates the complex interplay between food, gut health, our thoughts, messaging, and their collective impact on our decision-making processes, quality of life, and even our perceptions of reality itself. This book is a clarion call to reclaim control over our bodies, political system and minds, offering practical strategies to cut out chemical laden processed foods, resist corporate and political manipulation, and fundamentally change our lives. It is a powerful testament to the belief that the first step to changing the world is changing the way we live.
Reviews
Alarmed by research and personal experience suggesting that “the bacterias in our gut control us,” from mood to energy levels to habits to major decision-making, food expert Casper undertook a journey toward not just a healthier and happier life but one of freedom—or “true objectivity—-from outside influence. Casper recounts what he discovered while presenting steps for readers eager to follow in deprogramming the mind and detoxifying the body from the “pollution, chemicals, and toxins” we consume on a daily basis. While gut health is a focus, with recommendations of probiotic foods with little sugar and other measures to help un’”hack” our “second brain,” Casper also calls for a more thorough reckoning with what we take in, from society, media, and corporations, and more. “Negative egocentric or machismo energy does nothing for the collective of humanity,” Casper notes.

From political propaganda to the profit-first motives behind the food industry, The Political Gut is a no-holds-barred look into the human condition, consumerism, and our overall quality of life. Casper is most convincing when exploring, through anecdotes and on-point data, the effects of sugar, alcohol, and toxic chemicals found in the food people ingest, and how and why clear information about this is kept from much of the public. Illuminating connections between media marketing, politicians, and the food industry, The Political Gut reminds readers that "Humans only know what we are told, have learned, and been trained.”

Also persuasive are Casper’s calls for greater empathy and understanding between people and his insistence that we shouldn’t just “pop an antacid, antibiotic, antidepressant” and “pretend everything is fine.” When it comes to the health of public discourse, though, Casper addresses dark and divisive politics in general and often metaphorical terms, arguing broadly that "Toxic food creates toxic humans." Still, approaching toxicity and the manipulation of the public from fresh angles—psychologically, scientifically, politically—The Political Gut offers much to chew on.

Takeaway: Bold journey into gut health, food politics, and the toxicity of our modern lives.

Comparable Titles: Mark Schatzker's The Dorito Effect, Chris van Tulleken’s Ultra-Processed People.

Production grades
Cover: B
Design and typography: A
Illustrations: N/A
Editing: C
Marketing copy: A-

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