John Willkom is a former Division 1 basketball player at Marquette University, who later earned his MBA from Loyola University Chicago. The co-founder of Playmakers Basketball, John implemented collegiate-level workouts into a basketball camp circuit and AAU program aimed to provide better opportunities to kids in the Midwest. Prior to his current role as an ecommerce executive, John worked with high school and collegiate athletic programs on the importance of proper nutrition and the development of fueling stations to enhance athletic performance. Widely recognized for his basketball passion, you can still find John coaching youth teams and playing pick-up games at a local gym. John, his wife, Allison, and their daughter, Avery, currently reside in Portland, OR, where John serves on the board of Portland State University’s Center for Retail Leadership.