Unlike most business books that tell you how to run your business better, this book tells you how to come up with an idea in the first place. Discover the five pathways that will lead you towards the creation of your winning idea. At just over 100 pages, this book is a quick, easy, succinct read with all meat and no filler. Finish the book in a few hours and be ready to help yourself or your friends when it comes to new business idea formation.
If you have ever thought about starting a business or if you have a business idea already and want to make it better, then this book was written for you.
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