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December 18, 2017
Michelle Argyle from Melissa Williams Design reimagines the cover of 'Un Authored Letters' by indie author Tara Allred.

This month, Michelle Argyle at Melissa Williams Design reimagines the cover of Un Authored Letters: A John Sanders Novel by indie author Tara C. Allred.

Design Note #1: This is the second book of the series, so adding “A John Sanders Novel” tells readers there are more series titles to be found.

Design Note #2: I went with a warmer color palette for the new cover but still kept it on the cool side since the book is described as a “gripping psychological thriller.”

Design Note #3: The title is legible in the original, but I chose a new font to help set the book’s tone. Using a softer font on the word letters will appeal more to the target audience: female readers.

Design Note #4: Adding an image of a woman opens the book up to more readers. It also hints at the plot and makes readers ask questions about the story.

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