Brent Green began his career as a rehabilitation counselor then transitioned to marketing communications. Today he is a creative director, author, speaker, and trainer specializing in Baby Boomers, the generation born from 1946 through 1964. He solidified his international reputation as a generational expert with Marketing to Leading-Edge Baby Boomers (2003, 2006). His most recent nonfiction book is Generation Reinvention (2010). A popular speaker focused on Boomers, business and aging, his previous keynotes for the long-term care and hospice industries include the National Hospice Work Group, the New Mexico Association for Home & Hospice Care, and Florida Hospices and Palliative Care. He also provided in-depth commentary for a PBS hospice documentary entitled Except for Six.