Hamilton (?Ham?) Priday received his baccalaureate in biology/chemistry from Ursinus College in 1953, taking courses in logic and philosophy as electives. On completing his military obligation to the Korean War, he studied music theory and arranging at the Philadelphia Conservatory before launching a 30-year career in technical writing and industrial advertising. In 2002 he opted for retirement to pursue a life-long interest in philosophy. This has culminated in a metaphysical thesis that lays the groundwork for a valuistic philosophy which he believes can foster an ?authentic society?.