Barry is a very kind and considerate bear. He is known at home, school, and in his neighborhood as being helpful and thoughtful. New bears move in who are neither kind nor considerate; they bully Barry but Barry continues to do his very best. It is only when the bears attempt to pressure Barry to take drugs and drink alcohol does Barry involve his mom. Barry combines an anti-bullying message with DARE's just say no campaign and gives children usable tools they may use to continue to be their very best. At the end of the book are tips and tools for children who are being bullied, witness bullying, or are the bully to help them overcome these obstacles.