Bulletproof Decisions: How Executives Can Get It Right, Every Time
Ruben Ugarte, author
We are told from a young age that we should strive to make the right decisions, but we aren’t taught exactly how to do this. Every day, we make over 35,000 decisions in our personal and professional lives. How many of those decisions do you get right? In this book, I will help business executives systematically tackle these 35,00 decisions. Executives are forced to make critical decisions that impact their lives, their employees’ lives, and their customers. Decisions like what products to create, who should be hired, and what divisions to shut down are all commonplace in the executive suite. The book will offer three strategies for dealing with decisions: problem-solving techniques, routines, and decision-making frameworks. Each strategy is designed to help readers achieve more clarity, gain time back, and improve the quality of their decisions. The first one will focus on helping readers solve the right problem instead of wasting time on the wrong one. The second strategy will help readers deal with decisions that need to be made once but can then be executed regularly. The third and final strategy will provide a three-step framework for making the most important decisions in their lives. My work with clients focuses on helping them use data to make better decisions. My first book, The Data Mirage: Why Companies Fail To Actually Use Their Data, is scheduled to be commercially published in March 2021 and focuses on helping readers obtain their company’s data. This book will help readers convert the insights they learn from their data into actionable decisions.