Cadence has the kind of magnetic flow that keeps you turning the pages. It’s an engaging ‘must-read’ for any entrepreneur or student wanting to learn what it takes to drive a business to new levels of profitability.
Cadence is everything a business book should be: short, sharp and shareable.
Cadence is the perfect guide for any entrepreneur who wants to grow their company to the next level—fast. Pete Williams’ 7 Levers framework is an ingenious tool that will bring immediate, repeatable results to your business. Read this book this morning and implement the lessons this afternoon.
Consider this a sequel to The Lean Startup. The “10% Wins” strategy will take your MVP to the next level. A must-read!
It’s not everyday you find people turning their backs on 6-Figure checks, yet that is what Australian entrepreneur, and author of the upcoming book Cadence: A Tale of Fast Business Growth has done.
After crafting the original book proposal with creative advisory firm Brass Check (Ryan Holiday, Tim Ferriss, Tony Robbins, Lewis Howes), Williams wasn’t liking the limited vision and cookie-cutter approach being offered by the conventional publishing houses and community; so decided to turn his back on the large advance traditionally offered and do something he’d have more control over.
Completely forgoing any upfront advance, in exchange for more control, marketing flexibility and a higher royalty, Williams is doing what a number of other best-selling authors are doing to guarantee that the book won’t be another one of the average nonfiction books selling less than 250 copies per year (and less than 2,000 copies over its lifetime).
“Doing my first book with a traditional international publisher opened my eyes a lot” Williams said “… and this time I wanted to have a lot more control over the books destiny. Working with the Morgan James team provides the perfect balance between self-publishing and a traditional house - and allows us to do a lot more creative things around the book and it’s release.”
“We’re very excited to have someone of Pete’s caliber decide to work with us.” said David L. Hancock, Founder and CEO of Morgan James Publishing. “We pride ourselves on blending the strength of traditional publishing with the flexibility of self-publishing, and are really looking forward to seeing Cadence hit the best-sellers list with us.”
About the Author:
Pete Williams is an entrepreneur, advisor, and marketer from Melbourne, Australia. A Southern Region Finalist in the Ernst & Young Entrepreneur of the Year Program, A Small Business ICON Recipient and Australian Business Award Winner for Marketing Excellence; he is the co-founder of numerous businesses across varying industries, telecommunications services to ecommerce.
FORBES has called author Pete Williams “One entrepreneur today that every marketer should be modelling”, whilst INC describes him as “a savvy marketing strategist”.
More About This Title:
Cadence: A Tale of Fast Business Growth is the story of a business owner and triathlon coach named JJ who left his stable job as a teacher to fulfil his dream of becoming an entrepreneur. Unfortunately, two years after opening his bike shop, Cadence, JJ finds himself in a place that is all too familiar to most business owners—struggling to stay afloat.
That all changes, fast, when an athlete he coaches in turn teaches him how to turn the store’s profitability around with seven key “10% Wins”
Paperback (155 pages) – August 21, 2018 $16.95. ISBN-10: 1600379702