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Formats
Ebook Details
  • 11/2022
  • 9781922357403
  • 238 pages
  • $9.99
Anne Duggan
Author
COURAGEOUS INVITATIONS

Adult; Business & Personal Finance; (Market)

Drawing on decades of leadership experience, Dr Jefferson Yu-Jen Chen and Anne Duggan explore how the principles of disruption can be applied to get what you want in life and become your best-self. They question conventional thinking around purpose and the importance that it plays in achieving success. In an insightful, practical and well-researched discourse Dr Jefferson Yu-Jen Chen and Anne Duggan unlock the secrets of profound and lasting self-enrichment and show you how to navigate the journey for yourself, no matter how challenging. If you are ready to achieve greater happiness and personal fulfilment, this book is for you.
Reviews
Chen and Duggan offer followers a promise to help “find your motivations and identify what it will take to ignite your passion” in this thorough and intensive debut. Using a fluid definition of purpose, they emphasize that success isn’t always dependent on crafting over-the-top goals, but rather on uncovering the meaning behind them … and working to create value above all else. The authors cover the basics—including the importance of positive self-talk, different decision-making approaches, and how to break down the unhelpful identities we develop that stymie our growth—and elevate the text with in-depth, real-world examples alongside abundant worksheets and hands-on exercises.

The scope is extensive, drawing from historical constructs behind the hunt for meaning, plus thinkers like Aristotle and Confucius, and expanding to contemporary examples of entrepreneurial success, such as Steve Jobs’s marketing of Apple as not just a new product, but a new identity. The authors delve into the more difficult-to-answer questions that come with the territory, specifically how to combat the growing selfishness they identify as a worldwide problem. Offering up “strategic selfishness” as an alternative, they suggest prioritizing your best interests while aligning those interests with the wellbeing of others, using the golden standard of Jante Law—cultural norms in Nordic countries that highlight “sacrificing a little bit of one’s self-interest for the common good”—as a benchmark model.

Readers will find plenty of practical counsel here, most notably the user-friendly exercises that range from loose journaling prompts to structured application of the book’s concepts—and QR codes to access online resources. Creative suggestions, like “ampersand thinking” (avoiding the binary thought processes based on “or” in favor of the more inclusive “and”), balance the more technical business tips. Ultimately, readers will find this guide a helpful starting point to “gather your inner advisors around you, point your GPS satellites into the unknown and press ‘go’.”

Takeaway: A practical how-to on finding your purpose and passion, in business and life.

Great for fans of: Simon Sinek’s Start with Why, Vincent A. Santiago’s Finding Your Purpose in Life.

Production grades
Cover: B
Design and typography: A
Illustrations: N/A
Editing: A
Marketing copy: A

Formats
Ebook Details
  • 11/2022
  • 9781922357403
  • 238 pages
  • $9.99
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