Lovenheim draws from his visits to gift shops around the world, encouraging readers to create their own make-believe souvenir store, with 20 different knickknacks he deems important symbols. Those range from snow globes, which he suggests readers use to imagine the memorable places they’ve traveled, to the ubiquitous t-shirt, viewed as a cherished memory of a special experience. Every chapter offers lined pages at the end for readers to assign their own memories to Lovenheim’s spotlighted souvenirs, as he lovingly probes each one for its special meaning: collectible spoons are treasured for “the companionship [enjoyed] along with [meals]” while baseball caps prompt Lovenheim to ask readers “what groups or organizations have you been part of that gave a meaningful sense of belonging?”

The intimacy of this slim volume is remarkably wrought, cropping up in Lovenheim’s chummy reminiscences of the souvenirs he’s purchased over the years and in his heartwarming messages sprinkled throughout, such as his imaginary postcard, scribbled with a note to his children that reads “you’ve made my life a wonderful time. I’m so grateful you were here.” He includes history of various knickknacks as well, including how popular puzzles were during the Great Depression and the invention of the first music box in 1770. Readers will enjoy this unique take on the meaning behind our memorabilia.

Takeaway: Encouraging guide to recording memories inspired by gift store items.

Comparable Titles: Michael Hitchcock and Ken Teague’s Souvenirs, Bee Wilson’s Consider the Fork.

Production grades
Cover: A
Design and typography: A
Illustrations: N/A
Editing: A
Marketing copy: A