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Abrar Ansari
Management by Intent: The 5 Principles
Abrar Ansari, author

Adult; Business & Personal Finance; (Market)

As Corporate America comes under intense scrutiny from stakeholders who demand a change to the single-minded focus on shareholder profitability, an increasing number of business leaders are beginning to search for more equitable and fair company practices. Management by Intent (MBI) offers a unique solution to business leaders who are seeking holistic transformations. Based on the author’s upbringing, steeped in mysticism, MBI rests on the principles of preservation of life, dignity, reason, wealth and the future. Given the challenges we face today of environmental degradation, poverty, pollution, and resource scarcity, maintaining the status quo is not an option. The capitalistic rules of engagement need to change. MBI provides a blueprint for sustainable course correction. The book outlines and explains the foundational aspects of the MBI philosophy, taking readers on a journey to its underpinning framework, which leads to the higher level of consciousness required to become the business of tomorrow. The principles can be used as guideposts for this journey. Our planet is a closed-looped system. Any attempt to fix its issues, without a fuller understanding of the interdependencies of all the moving parts, will have detrimental effects on the world we inhabit.
Certified Management Consultant Ansari challenges corporate leadership and management teams “to transform and recalibrate corporate culture” through accountable, transparent governance and with intentional purpose in this clear-eyed and practical leadership guide. Ansari introduces MBI (Management by Intent), an original operational framework created to help business leaders leverage universal values and beliefs to maintain balance between profitability, integrity, and equity for all stakeholders. Ansari warns that trending negative attitudes toward capitalism and corporate growth demand “a higher level of leadership and consciousness” and ‘’rewriting the wrongs of a free enterprise system gone sideways.” To achieve this, Ansari asserts that leaders must redefine corporate values and business practices with the intent to do no harm while embracing the foundational principles of MBI: life, dignity, reason, wealth, and the future.

Ansari’s goal is clear: to encourage thought leaders to explore MBI principles and enact the transformational changes needed to ensure sustainable, long-term growth in a fractious climate. Unlike many familiar process improvement methodologies, the building blocks of the MBI framework take on a philosophical approach, influenced by Sufism, Ansari’s personal belief system, and the teachings of 11th century revivalist philosopher Al-Ghazali. To combat the short-sighted, profit-focused mindset prevalent in corporate governance, Ansari argues that leaders must realign intentions and make a commitment to prevent what is harmful, while promoting what is good.

The bulk of the guide delves into Ansari’s five foundational MBI principles and how they can help guide a rebalancing of the “derailed free enterprise system.” Ansari’s explanations are direct, and at times, poetic. He states: “It is the character of the leadership that shapes the organization’s value system, just like the tenacity and the intensity of the wind that shapes the dunes in the desert.” This thought-provoking leadership guide is a call to action for purposeful change to ensure a sustainable, profitable future for us all.

Takeaway: This impassioned guide challenges CEOs and corporate governance teams to redefine their purpose for intentional sustainable growth.

Great for fans of: Jason Isaacs and Jeremy Isaacs’s Toxic Soul, Stephen M.R. Covey’s The Speed of Trust.

Production grades
Cover: A-
Design and typography: A
Illustrations: A
Editing: A
Marketing copy: A