Ansari’s goal is clear: to encourage thought leaders to explore MBI principles and enact the transformational changes needed to ensure sustainable, long-term growth in a fractious climate. Unlike many familiar process improvement methodologies, the building blocks of the MBI framework take on a philosophical approach, influenced by Sufism, Ansari’s personal belief system, and the teachings of 11th century revivalist philosopher Al-Ghazali. To combat the short-sighted, profit-focused mindset prevalent in corporate governance, Ansari argues that leaders must realign intentions and make a commitment to prevent what is harmful, while promoting what is good.
The bulk of the guide delves into Ansari’s five foundational MBI principles and how they can help guide a rebalancing of the “derailed free enterprise system.” Ansari’s explanations are direct, and at times, poetic. He states: “It is the character of the leadership that shapes the organization’s value system, just like the tenacity and the intensity of the wind that shapes the dunes in the desert.” This thought-provoking leadership guide is a call to action for purposeful change to ensure a sustainable, profitable future for us all.
Takeaway: This impassioned guide challenges CEOs and corporate governance teams to redefine their purpose for intentional sustainable growth.
Great for fans of: Jason Isaacs and Jeremy Isaacs’s Toxic Soul, Stephen M.R. Covey’s The Speed of Trust.
Design and typography: A
Marketing copy: A