Assessment:

Idea/Concept: With a quick immersion into the basics of taking control of a business and, ultimately, one’s life, a receptive person will know how to apply the set of skills Waite lays out to virtually any endeavor. In the end, success, the author suggests, depends on techniques used to protect and maintain a valuable service or commodity without allowing clients to manipulate the process to the entrepreneur’s disadvantage.

Prose: Conversational and straightforward, this simplified, brief text provides light and easy reading. The book’s greatest strength—a direct presentation of a business owner’s senseless errors in judgment—occasionally prattles into an entertainment-value method of delivery.

Originality: A golf instructor and a valuable student discuss the cons of stereotypical business operations, while debating the urgency of implementing a new modus operandi that empowers the downtrodden enterpriser. This unusual way of conveying information may be fresh, yet the material itself has been seen before in competing titles.

Execution: This succinct business title aims to coach new entrepreneurs struggling with daily setbacks. In a step-by-step approach, the narrative, which reads much like fiction, shines a spotlight on ruinous mistakes.

Blurb: Learn to control your business and your life in this fun, educational book.

Date Submitted: October 03, 2019