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Ebook Details
  • 05/2021
  • 173732010X B095VPP928
  • 256 pages
  • $9.99
Paperback Details
  • 05/2021
  • 978-1737320104
  • 254 pages
  • $24.95
Hardcover Details
  • 05/2021
  • 978-1737320111
  • 254 pages
  • $29.95
Stephanie Krol
Author, Service Provider
What the Pet Food Industry is Not Telling You, Developing Good Practices for a Healthier Dog

Adult; Business & Personal Finance; (Market)

2022 INDEPENDENT PRESS AWARD (IPA), Distinguished Favorite - Animals -Pets  

2022 INDEPENDENT BOOK PUBLISHERS ASSOCIATION (IBPA), Benjamin Franklin Award - Animal & Pet- Silver Medal Winner

2021& 2022 NATIONAL & INTERNATIONAL Best Seller Amazon

WINNER 2022 LIVING NOW BOOK AWARDS (IPPY), Gold Medal Winner- Animal/Pets

WINNER 2022 NYC BIG BOOK AWARD (GABBY Book Awards), Animals-Pets Nonfiction, Gold Medal Winner

NYC 2022 BIG BOOK AWARD, Distinguished Favorite for Book Cover 


WHAT THE PET FOOD INDUSTRY IS NOT TELLING YOU, DEVELOPING GOOD PRACTICES FOR A HEALTHIER DOG guides you in making the very best decisions for your dog and helps to stop the unnecessary toxicity and pain of dogs around the world! What the Pet Food Industry is Not Telling You was written out of the mad love Dr. Stephanie Krol has for her dogs, past and present as well as the pain and trauma felt when faced with a serious situation relevant to her current dog’s health as she navigated the traditional medical system trying to make the right choice.

Learn how the traditional system failed her while she “pays it forward” to you and your pets, by sharing what she has learned throughout the process, and how to heal your pet and keep them healthy from day one. Her book also provides the reader with species-appropriate diet options. Dr. Krol’s goal is to share the knowledge gained in the healing of her dog in the hope it will spare the pain of all dogs (and cats) around the world! This book will help you glean information needed to help your dog live the longest, happiest life possible.

Dr. Stephanie Krol’s favorite title isn’t Doctor, past Dean of Schools in Higher Education for For-profit Allied Health Schools, or current co-owner of a Real Estate School. Her favorite title is simple—dog owner. She will be the first to tell you her proudest accomplishment was saving her dog’s life, despite getting contradictory advice from top vets. Her “boy” is now living a vibrant and happy life filled with energy, love, and vitality. She teaches dog owners how to optimize their dog’s health by implementing a unique nutrition plan which is based in science and common sense.

Krol debuts with an impassioned treatise on using holistic nutrition to ensure the longevity of our pets. Focusing mainly on dogs, although she offers insight for cat owners as well, Krol argues that no commercial pet food is healthy, instead suggesting owners follow what she calls “Single Category Rotational Feeding,” a diet plan that includes only one category of food per day, drawing from raw meat, cooked vegetables, and fruits in their natural state. Urging readers to take control of their pets’ wellbeing, Krol argues that the bulk of the commercial pet food “comes from nutritionally empty and worthless byproducts sourced from ground-up body parts.” She likewise takes aim at veterinary science.

Using wolves as a natural comparison due to their shared DNA with dogs, Krol breaks down the genetics behind her recommendations: namely, dogs have a one chambered stomach, and combining different food types elevates levels of toxicity in their systems. She also delves into the science behind feeding dogs raw meat (their stomach acid is ten times more powerful than humans’, so bacteria does not pose the same risks) and why organic food guarantees the best health outcomes. On the medical side, Krol advises owners to be cautious with repeat vaccinations, arguing that titer testing—antibody tests to determine immunity—should be utilized instead.

Readers will appreciate the depth of insight in this guide, particularly how to differentiate digestive warning signs from common animal reactions to dietary detox. Most useful are the hands-on resources, including recipe samples, structured feeding plans based on animal preferences, and hints on finding (or making) safe treats–in addition to tailored food lists for cat lovers. Krol’s appreciation for pets is evident throughout, and her reminder that “there’s no greater gift you can give your dog or cat than the priceless gift of true health” is spot on.

Takeaway: A call to action about the dangers of commercialized pet food and animal medical treatment.

Great for fans of: The Woof Brothers’s Dog Nutrition & Cookbook, Shawn Buckley and Dr. Oscar Chavez’s Big Kibble.

Production grades
Cover: A
Design and typography: A
Illustrations: N/A
Editing: A-
Marketing copy: A-

Blue Ink Review

What the Pet Food Industry Is Not Telling You: Developing Good Practices for a Healthier Dog

Dr. Stephanie Krol

Publisher: Riley Publishing Pages: 254 Price: (paperback) $24.95 ISBN: 9781737320104Reviewed: July, 2022

In What the Pet Food Industry is Not Telling You, Dr. Stephanie Krol imparts valuable information on how to keep dogs healthy with a raw food diet.

Krol was dismayed when her beloved Jack Russell terrier, Winston, became sick and several veterinarians said he would die without surgery. Krol, who has a doctorate in education, began researching his problem and ended up switching his diet — until he didn’t need surgery after all. She had saved Winston’s life by changing his diet, which led her to write her this book.

A pet health and wellness coach, Krol explains the research behind her idea of switching dogs to a raw food diet. “What your dog eats is either preventative care or disease-creating. There is no neutral ground. Every bite matters for humans and dogs,” she writes.

She breaks down popular raw food diets, suggesting that people switch their dogs to single-category, rotational feeding. That means one day of eating meat only, then one day of just vegetables, etc. She also recommends a day of fasting, which mimics the diets of wolves in the wild.

Passionate about the subject, Krol manages to be conversational and convincing at the same time and delivers copious information, including interesting facts like, “your dog has stomach acid that is over ten times more potent than what us humans have.”

The book offers solid ideas about how owners can switch their dogs’ diets, but it would have been even stronger had Krol offered specific weekly plans for owners to follow. Additionally, at book’s end, she suggests readers visit her website to view her recommendations for tools to use, such as knives for cutting bones. It would have been much more useful had she included that information in the book.

Regardless, this volume is perfect for dog owners and holistic animal professionals. If you’re interested in exploring a raw food diet for your pet, then this is the book for you.

Also available in hardcover and ebook.

Kirkus Reviews

A wellness plan for dogs featuring a raw food diet.

Krol, who has a background in education and real estate, is neither a veterinarian nor a canine nutritionist; she was motivated to write this book because of a health scare involving Winston, her beloved dog. Instead of accepting the bleak prognoses offered by veterinarians, the author “decided to take my dog’s health into my own hands.” Her extensive research led her to implement a “Monogastric Diet” that, she asserts, turned her dog’s life around. Along the way, Krol discovered what she characterizes as the deficiencies of the American pet food industry and medication-oriented veterinarians who, she says, “are not in the business of restoring health.” The author carefully cites scientific studies and sources and includes comprehensive references to back up her claims, and she deftly and seamlessly weaves her suggested nutritional approach into stories of her dog’s journey to better health. Early chapters lay out the basis for the author’s wellness plan; she clearly describes her dog’s illness and the details she learned about commercial dog food, and she explains why she believes that holistic veterinarians are preferable to others. She also provides a sobering evaluation of the content of dog food, noting that pets “become the recipient of all the byproducts humans will not or cannot eat.” The book offers readers a cogent overview of canine diseases while frankly discussing current veterinary practices, especially regarding vaccinations; on this subject, she cites research that suggests “Vaccinations can hinder and hurt your dog’s natural life-giving state of being.”

Most of the book centers on Krol’s belief that dogs should be fed a raw food diet of meat and plant-based material. However, although she passionately supports this position, she acknowledges that some veterinarians and pet owners may not be raw food enthusiasts. While exploring the diet, Krol candidly concludes that the positives outweigh the negatives, advocating a method she calls “Single Category Rotational Feeding,” which involves alternating meals of meat and plants with periods of fasting. Portions of the plan may meet with resistance or even skepticism from some dog owners; for example, the author endorses feeding dogs raw bones, which, she writes, “are needed for proper nutrition”; despite the inclusion of citations to support this, some dog owners may still be hesitant. The plan calls for creating a menu of raw meats, including fish, cooked vegetables, and fruit. Krol helpfully provides “feeding options,” including daily schedules and “recipe samples and bone details.” She also helpfully includes a chapter on how to modify the plan for puppies and even explains how to adapt it for cats. For pet owners who are interested in administering such a raw food diet, Krol provides justification and sufficient information for anyone to easily execute the plan. At times, however, one may feel overwhelmed by the sheer amount of detail as well as the additional preparation associated with the author’s dietary method.

A diligently researched pet-care manual, but some readers may balk at the considerable commitment required.

Pub Date: May 24, 2021

ISBN: 978-1-73732-011-1

Page Count: 254

Publisher: Riley Publishing

Review Posted Online: July 6, 2022

Kirkus Reviews Issue: Aug. 15, 2022

Review Program: KIRKUS INDIE


The Wishing Shelf Book Awards Review


13th June 2022

TITLE: What the Pet Food Industry Is Not Telling You

AUTHOR: Dr. Stephanie Krol

Star Rating: 5

To Sum Up:

A fascinating read which feels well-researched and honest. I'd recommend it to anybody who has an open mind to pet ownership.’

The Wishing Shelf REVIEW

I think my dad, God rest him, would have loved this author. When we were kids, we had lots of dogs and cats, and dad never took them to the vets, and I remember we fed them scraps from the table: meat, veg, stuff like that. Our pets seemed to live forever; I remember, our old golden retriever lived until she was thirteen.

It seems to me that today, we rush animals to the vets way too often, and, as owners, we've become over-dependent on canned dog food. I suspect my dad if I could ask him, would totally agree. What the Pet Food Industry Is Not Telling You is a compelling and often thought-provoking read, which basically looks at dog food(all pet food in fact) and the best ways to feed a beloved pet.

Written by a specialist, the book is filled with tips on how to keep a pet happy and fit, with an emphasis on ́keeping it natural ́and ́common sense ́. Being a dog owner myself, although I didn't agree with every part of the book, I thought it helpful and very much an eye-opener. So much so, that I intend to get hold of my own copy.

In terms of readership, I suspect this book is not for everybody. Vets, for example, spring to mind. Although I suspect many vets would agree with a lot of the author's thoughts on the subject. My wife happens to be a vet and she often warns pet owners not to feed animals cheap pet food. I suspect most animal lovers would find this of interest and, even if they don't agree with all of it, it might give them food for thought-pardon the pun!

Overall, this is a thoroughly enjoyable and well-researched book written in an accessible writing style. If your pet is ever ill and visiting the vet is simply not working out, try What the Pet Food Industry Is Not Telling You. You might just find the answers you're looking for.

A‘Wishing Shelf’ Book Review


Scroll down for a list of the 34th annual IBPA Benjamin Franklin Award program winners. One Gold winner will be named in each category during a LIVE awards ceremony to be held the evening of April 29, 2022 at the Orlando Renaissance in Orlando, FL. See the video below for more information.

Independent Press Award 2022 Distinguished Favorites

We started the Independent Press Award for a myriad of reasons, but mostly to help independent publishers gain more attention and to better purvey their content to a larger audience.  We have individually met with thousands of publishers, distributors, and authors face to face, and have seen their lists of published work for years.  We have discovered worthy independent presses and authors publishing for years without much notice, and were able to bring to a larger book buying audience in our other roles.  We have crisscrossed the nation (and in some cases even the globe) where we found many individual books that were well worth promoting, and may have never found their audience as quickly as they did without our help.  We plan to continue our work with the Independent Press Award.

The Independent Press Award applies a number of criteria in judging a book, and some are more subjective than others in it's interpretation.  We draw upon our relationships of literally thousands of contacts that like us have a vast knowledge of the marketplace, and the diversity and breath of publishing to give a framework to the decision-making process.  We make every effort to bring a fairness and high standard to every book we judge, hence why we have known industry leaders advise us in the awards.  The names and contact information of judges will not be made public to respect their privacy.  We recognize that some books have outstanding qualities in every category but reserve the right to limit those that are designated “Winner.”  To that point, often there is more than one category a book excels, and believe these books are due their just deserve, so the notable category of “Distinguished Favorite” has been designed for such recognition.

Books that are recognized as Distinguished Favorite are so competitive in many ways that the difference between the Winner and Distinguished Favorite books can be small.

The bottom line is that being recognized as a Distinguished Favorite is a high honor and something about which any author can and should be justifiably proud.

Readers recognize that Distinguished Favorite books are worthy of their attention and their book-buying dollars.

Living Now Book Award Gold Winner 2022


GOLD: What the Pet Food Industry is Not Telling You, Developing Good Practices for a Healthier Dog by Dr. Stephanie Krol (Riley Publishing)

NYC Big Books Award GOLD Animals-Pets, Non-fiction: What the Pet Food Industry i

Animals-Pets Nonfiction Winner 2022

What the Pet Food Industry Is Not Telling You: Developing Good Practices for a Healthier Dog


Animals-Pets Book Cover, Distinguished Favorite Non-Fiction 2022

What the Pet Food Industry Is Not Telling You: Developing Good Practices for a Healthier Dog

Ebook Details
  • 05/2021
  • 173732010X B095VPP928
  • 256 pages
  • $9.99
Paperback Details
  • 05/2021
  • 978-1737320104
  • 254 pages
  • $24.95
Hardcover Details
  • 05/2021
  • 978-1737320111
  • 254 pages
  • $29.95