Frustrated with weight or health issues?
You’re likely suffering from malnutrition. Most people get lots of calories but few nutrients and that means at the cellular level, they’re virtually starving. The only possible result of being overfed and undernourished is obesity, premature aging, cognitive decline, and disease.
It may surprise you to know that millions of so-called “skinny” people are just as likely to be obese as people who are so-called “overweight” because, despite what we’ve been told, obesity is NOT a weight issue, it’s a health issue, and it's resulting in the greatest health crises we’ve ever faced.
OBESITY ... it's NOT what YOU THINK it is! examines The Culprit, The Cause, and The Cure of our global obesity epidemic. When you understand the real cause and cure, you’ll discover how you can slow the process of aging, lose excess fat, increase your energy levels and maximize your overall health, and you can do all that without drugs, dieting, counting calories or “food” restriction of any kind.
Food should be one of our greatest pleasures; it’s the foundation upon which our health is built. When you understand the true cause and cure of obesity, you will discover how a properly nourished body will automatically shed excess fat and quickly maximize your health and vitality.
The Cure will show you how to do just that.
Correlating one's intake of processed foods and the effects of addiction, Obesity sheds light on how processed foods can create an addictive type of craving in the human body and rewire the brain to want more, simulating the effect of never feeling fully satisfied. Citing the easy access people have today to processed foods, Fast makes the case that it’s not how much one eats that determines weight gain but what one is eating. The key, explored in clear, inviting language: eating whole, natural foods, as opposed to processed foods which lack natural nutrients, can drastically change one's health and overall body composition. Obesity also delves into the business of "big food" companies, such as Coca Cola and Nestle, whose profits can come at the cost of consumer health.
From 1985, where no states had an obesity rate over 15%, to 2020 where 35 states had an obesity rate over 30%, Fast shows through data and research the alarming trends in obesity rates while digging deeply into their causes. Blending the polemical with pragmatic self-help, Obesity showcases steps to becoming healthy through eating high nutrient foods and changing the way one views what one eats. This is a helpful guide for anyone in need of a health overhaul or those interested in well-researched food studies and how it pertains to weight gain.
Takeaway: A no-holds-barred look into the rising obesity rates and ways to get healthy.
Comparable Titles: Jason Fung's The Obesity Code, Jonathan Engel's Fat Nation.
Production grades
Cover: B
Design and typography: A
Illustrations: A-
Editing: A
Marketing copy: A
