Select some music that best fits your book's theme.

Select a complimentary color that contrasts your book cover and helps "grab" viewers' attention. It also needs to contrast with the text color, which you'll choose next.

Select a color that will stand out, or "pop," in your video. It needs to attract attention and be easy to read.

Tip: Some places the ad appears are small; think of someone on their phone scrolling quickly through their social media feed. Without a strong color contrast it will be too difficult to read. To test how your video will look, stand 10 feet back from your screen; can you read your video? If you need to, go back and change your background color; the contrast between the background and text colors is crucial to the success of your video.

The action URL/web address is used for orders with social media advertising. You should also use a link with your social posts. Videos do not have embedded links.
At the very least this link should lead to a page that provides an easy way to buy your book in one or two formats, and it should ideally offer more information about you and your book as well. The link you provide will be used in any social media advertising you buy now or choose to add in the future. When the video isn't used in an ad, the button is a reminder for viewers to take action.

Promo Videos Only $197

Purchase the videos to post on social media and elsewhere on your own.


Promotional Videos + Marketing

Promote your video to active readers of books in your genre on Facebook, Instagram, and the Facebook Advertising Network.

• Advertising usually occurs across a 2-3 week period.
• You will receive a simple report reviewing your results at the end of the campaign.
• At the conclusion of your first campaign, you will have the option of reaching more readers with the videos you already own.
• You can order a video-only at this time and order a campaign at a later date.

Viewer Boost Campaign $697

Reach 25,000 potential buyers with your video ad when they are using social media. This campaign will reach one target audience.

Supercharged Viewer Boost Campaign $1,097

Reach 50,000 potential buyers with your video ad campaign when they are using social media. This campaign will reach two or three unique target audiences.